SELF Email Campaign

• Email Marketing
• Custom Email Design

SELF Magazine encourages it’s readers to get active live life to the fullest. eROI was asked to design and produce an email with a call to action after signing up for a subscription. Once a customer signs up for a subscription they had a choice to pay now or pay later. To persuade the subscriber to pay at that moment, the email offered them the chance to get involved in the 2009 Self Challenge at no additional cost.